latinos have $2.4 Trillion in buying power
Latinos drive the U.S. economy, shaping industries and fueling growth with unmatched spending power.
Population Size
68.5 million
Workforce
78%
of new U.S. workers since 2010
Business Ownership
made up 15.4%
of U.S. businesses in 2021
Homeownership
Made 70% of new home purchases
2020-2024
LATINOS:
A Driving Force in the U.S. Economy
Population Growth
62%
of U.S. population growth since 2010
Projected Growth
7.4 million
by 2030
Cultural Engagement
67%
identify as bicultural
Consumer Expenditure
spending $1.9 trillion
on consumer goods
OUR MISSION
Empowering Brands, Connecting Cultures
At Con Sazon, we are more than just a digital marketing agency—we are cultural storytellers, strategists, and innovators.
Our mission is to bridge the gap between brands and the vibrant U.S. Hispanic market through authentic, data-driven marketing that resonates deeply with diverse audiences.
WHAT WE DO
Email Marketing
Our email marketing goes beyond the inbox—delivering personalized, data-driven campaigns that engage, convert, and build lasting connections.
Digital
Experience
With a deep understanding of Hispanic audiences, we create digital experiences that engage, resonate, and drive meaningful connections.
Multicultural Brand Strategy
We craft multicultural brand strategies that go beyond translation—authentically connecting with Hispanic audiences in ways that truly resonate.
READY TO WORK WITH US?
Let's Build Something Meaningful Together